Martin Lindstrom (born in1970) is a Danish author and Time magazine Influential 100 Honoree. He is the author of the bestseller Buyology - Truth and Lies About Why We Buy. Lindstrom is also a public speaker and the founder of a number of organizations including Buyology Inc. Prior to founding his consultancy, Lindstrom was working as an advertising agency executive at BBDO. In 2009 TIME magazine named Lindstrom as one of the world's 100 most influential due to his work on science and marketing
Lindstrom is a columnist for Fast Company TIME Magazine and Harvard Business Review and frequently contributes to NBC's Today show. Lindstrom has written seven books on brands and consumer behavior. He is a Chairman of the Board of Buyology Inc. and Director of Brand Sense Agency. In 2011, Lindstrom appeared in the Morgan Spurlock (Super Size Me) movie documentary The Greatest Movie Ever Sold and on America’s Next Top Model. Thinkers50 included him as number 18 on their list of the 2015 top 50 management thinkers in the world.