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My Life in Advertising
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My Life in Advertising

15.92 лв. (€8.14) 19.90 лв. (€10.17) Ex Tax: 14.61 лв. (€7.47)

Marketing, Consumption and Economic growth
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Marketing, Consumption and Economic growth

15.20 лв. (€7.77) 19.00 лв. (€9.71) Ex Tax: 13.95 лв. (€7.13)

The Practice
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The Practice

12.80 лв. (€6.54) 16.00 лв. (€8.18) Ex Tax: 11.74 лв. (€6.00)

Corporate Branding 4.0
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Corporate Branding 4.0

12.00 лв. (€6.14) 15.00 лв. (€7.67) Ex Tax: 11.01 лв. (€5.63)

The hidden weapons in advertising
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The hidden weapons in advertising

15.92 лв. (€8.14) 19.90 лв. (€10.18) Ex Tax: 14.61 лв. (€7.47)

Trust Me, I'm Lying: Confessions of a Media Manipulator
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Trust Me, I'm Lying: Confessions of a Media Manipulator

17.60 лв. (€9.00) 22.00 лв. (€11.25) Ex Tax: 16.14 лв. (€8.25)

Small DATA: The Tiny Clues that Uncover Huge Trends
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Small DATA: The Tiny Clues that Uncover Huge Trends

17.60 лв. (€9.00) 22.00 лв. (€11.25) Ex Tax: 16.14 лв. (€8.25)

Ogilvy on Advertising
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Ogilvy on Advertising

23.92 лв. (€12.23) 29.90 лв. (€15.29) Ex Tax: 21.94 лв. (€11.22)

Marketing Moves: A New Approach to Profits, Growth, and Renewal
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Marketing Moves: A New Approach to Profits, Growth, and Renewal

12.80 лв. (€6.55) 16.00 лв. (€8.18) Ex Tax: 11.74 лв. (€6.00)

Brand Premium: How Smart Brands Make More Money
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Brand Premium: How Smart Brands Make More Money

17.60 лв. (€9.00) 22.00 лв. (€11.25) Ex Tax: 16.14 лв. (€8.25)

Bare Knuckle Selling: Knockout Sales Tactics They Won't Teach You At Business School
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Bare Knuckle Selling: Knockout Sales Tactics They Won't Teach You At Business School

11.20 лв. (€5.72) 14.00 лв. (€7.16) Ex Tax: 10.27 лв. (€5.25)

Word of Mouth Marketing: How Smart Companies Get People Talking
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Word of Mouth Marketing: How Smart Companies Get People Talking

12.00 лв. (€6.13) 15.00 лв. (€7.67) Ex Tax: 11.01 лв. (€5.63)

The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less
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The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less

9.60 лв. (€4.91) 12.00 лв. (€6.14) Ex Tax: 8.81 лв. (€4.50)

Psychology of Advertising
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Psychology of Advertising

12.00 лв. (€6.13) 15.00 лв. (€7.67) Ex Tax: 11.01 лв. (€5.63)

Neuro-Sell: How Neuroscience can Power Your Sales Success
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Neuro-Sell: How Neuroscience can Power Your Sales Success

12.00 лв. (€6.13) 15.00 лв. (€7.67) Ex Tax: 11.01 лв. (€5.63)

Market Positioning
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Market Positioning

12.00 лв. (€6.13) 15.00 лв. (€7.67) Ex Tax: 11.01 лв. (€5.63)

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Маркетингът и рекламата изискват непрестанно проучване на най-новите тенденции и анализ на потребителското поведение. Ваш верен съюзник в тези задачи са заглавията на издателство "Изток-Запад". 

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Киркегор. Том 2
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Киркегор. Том 2

24.00 лв. (€12.27) 30.00 лв. (€15.34) Ex Tax: 22.02 лв. (€11.26)

Along the Trace of the Exile
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Along the Trace of the Exile

20.00 лв. (€10.23) 25.00 лв. (€12.78) Ex Tax: 18.35 лв. (€9.38)

The Highly Sensitive Person
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The Highly Sensitive Person

15.92 лв. (€8.14) 19.90 лв. (€10.18) Ex Tax: 14.61 лв. (€7.47)

About the concept of irony. Volume 1
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About the concept of irony. Volume 1

16.00 лв. (€8.18) 20.00 лв. (€10.23) Ex Tax: 14.68 лв. (€7.51)

The Social Genome: The New Science of Nature and Nurture
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The Social Genome: The New Science of Nature and Nurture

23.47 лв. (€12.00) 29.34 лв. (€15.00) Ex Tax: 21.53 лв. (€11.01)


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