The Voice. The Power of Compelling

Making someone fall in love with us, get a higher salary, make them listen to us with interest, to be able to reassure everyone, get our kids to do something without getting angry ... The mission is impossible, isn't it? The only reason, however, is that we just do not know how to communicate.

Often the exact words are not enough. We also need a convincing voice consistent with what we are trying to express - a voice that knows how to convey emotions. The voice has an incredible power because it speaks directly to the subconscious. For a moment it can create empathy as well as to destroy everything achieved if it is used improperly.

This book aims to reprogram" your voice using FourVoiceColors®, the first revolutionary method that has been successfully applied by thousands of people to enhance your expressiveness. Ciro Imparato teaches how to use your voice to create a positive impression from the very first moment, and to establish a successful relationship by using simple techniques that can be felt immediately. We will learn how to express the four basic emotions (sympathy, trust, authority, passion) and how to avoid the two negative emotions (apathy and anger) to touch the hearts of others and express our best.