Thinking, Fast and Slow

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  • Daniel Kahneman
  • Author:  Daniel Kahneman
  • Collection:  "Beautiful Mind" Collection
  • Year: 30-05-2012
  • Translator From English: Zhana Tsenova
  • Availability:  In Stock
  • Product Code:  931-01
  • SKU: 13.0034
  • ISBN: 978-619-152-055-8
  • Read an excerpt:

€16.87
  • Ex Tax: €14.06
   


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Description

In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgments and decisions.

Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble.

Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.

About the Author

Daniel Kahneman

Daniel Kahneman

Daniel Kahneman (born March 5, 1934) is an Israeli-American psychologist notable for his work on the psychology of judgment and decision-making, as well as behavioral economics, for which he was award... Read more

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Tags: Brain & Thinking,Scientific Theories,Famous Scientists,The Human Brain,Intelligence,Famous Psychologists,Consciousness & Subconsciousness

Specification
Year 30-05-2012
Translator From English: Zhana Tsenova
Pages 624
Size 140/215 мм
Weight 0.837 kg
Collection Колекция "Красив ум"
Cover Type Hardcover
Genre Brain & Thinking, Scientific Theories, Famous Scientists, The Human Brain, Intelligence, Famous Psychologists, Consciousness & Subconsciousness

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