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Welcome to the new website of “Iztok-Zapad” – quality books, knowledge, and inspiration all in one place!

Popular Psychology

Strangers to Ourselves: Discovering the Adaptive Unconscious
Sale -20%

Strangers to Ourselves: Discovering the Adaptive Unconscious

6.55€ / 12.80 лв.8.18€ / 16.00 лв.
Getting the Love You Want: A Guide for Couples
Sale -20%

Getting the Love You Want: A Guide for Couples

7.77€ / 15.20 лв.9.71€ / 19.00 лв.
Furiously Happy: A Funny Book about Horrible Things
Sale -20%

Furiously Happy: A Funny Book about Horrible Things

8.14€ / 15.92 лв.10.18€ / 19.90 лв.
You Are Not Your Brain: The 4-Step Solution for Changing Bad Habits, Ending Unhealthy Thinking, and Taking Control of Your Life
Sale -20%

You Are Not Your Brain: The 4-Step Solution for Changing Bad Habits, Ending Unhealthy Thinking, and Taking Control of Your Life

7.77€ / 15.20 лв.9.71€ / 19.00 лв.
The End of Average: How We Succeed in a World That Values Sameness
Sale -20%

The End of Average: How We Succeed in a World That Values Sameness

6.55€ / 12.80 лв.8.18€ / 16.00 лв.
The Courage to Create
Sale -20%

The Courage to Create

5.72€ / 11.20 лв.7.16€ / 14.00 лв.
The Confidence Code: The Science and Art of Self-Assurance---What Women Should Know
Sale -20%

The Confidence Code: The Science and Art of Self-Assurance---What Women Should Know

6.13€ / 12.00 лв.7.67€ / 15.00 лв.
Silence Your Mind
Sale -20%

Silence Your Mind

6.55€ / 12.80 лв.8.18€ / 16.00 лв.
Presence: Bringing Your Boldest Self to Your Biggest Challenges
Sale -20%

Presence: Bringing Your Boldest Self to Your Biggest Challenges

7.36€ / 14.40 лв.9.20€ / 18.00 лв.
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Sale -20%

Pre-Suasion: A Revolutionary Way to Influence and Persuade

11.04€ / 21.60 лв.13.80€ / 27.00 лв.
Focus: The Hidden Driver of Excellence
Sale -20%

Focus: The Hidden Driver of Excellence

8.59€ / 16.80 лв.10.74€ / 21.00 лв.
Ego and the Mechanisms of Defense
Sale -20%

Ego and the Mechanisms of Defense

9.60€ / 18.78 лв.12.00€ / 23.47 лв.
Dangerous Personalities: An FBI Profiler Shows You How to Identify and Protect Yourself from Harmful People
Sale -20%

Dangerous Personalities: An FBI Profiler Shows You How to Identify and Protect Yourself from Harmful People

8.00€ / 15.65 лв.10.00€ / 19.56 лв.
Working With You is Killing Me: Freeing Yourself from Emotional Traps at Work
Sale -20%

Working With You is Killing Me: Freeing Yourself from Emotional Traps at Work

4.91€ / 9.60 лв.6.14€ / 12.00 лв.
Thinking, Fast and Slow
Sale -20%

Thinking, Fast and Slow

16.00€ / 31.30 лв.20.00€ / 39.12 лв.
The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and
Sale -20%

The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and

6.55€ / 12.80 лв.8.18€ / 16.00 лв.
The Stuff of Thought: Language as a Window into Human Nature
Sale -20%

The Stuff of Thought: Language as a Window into Human Nature

14.32€ / 28.00 лв.17.90€ / 35.00 лв.
The Sociopath Next Door
Sale -20%

The Sociopath Next Door

4.91€ / 9.60 лв.6.14€ / 12.00 лв.
The Social Atom: Why the Rich Get Richer, Cheaters Get Caught, and Your Neighbor Usually Looks Like You
Sale -20%

The Social Atom: Why the Rich Get Richer, Cheaters Get Caught, and Your Neighbor Usually Looks Like You

5.72€ / 11.20 лв.7.16€ / 14.00 лв.
The Science of Happiness: The Way to Personal Fulfillment
Sale -20%

The Science of Happiness: The Way to Personal Fulfillment

5.72€ / 11.20 лв.7.16€ / 14.00 лв.